Shutterstock/Sharaf Maksumov
Everything we covered on WTR over the past seven days, and all you need to know from the world of trademarks to set yourself up for the start of another busy week.
WTR Global Leaders 2025
This year’s WTR Global Leaders is here, showcasing exclusive interviews, expert advice, and real-world strategies from leading professionals in trademark law. It’s an invaluable resource for legal practitioners and brand owners navigating the complexities of intellectual property.
Monday 9 June
As discussions around counterfeit goods grow, luxury brands are urged to rethink their anti-counterfeiting playbooks. Key insights reveal that traditional strategies may no longer suffice in the face of evolving public engagement and communication channels.
Tuesday 10 June
A landmark case, Getty Images v Stability AI, goes to trial in the UK. This case is seen as pivotal in defining the parameters of copyright in the context of generative AI, setting a precedent for future cases of digital content use. Furthermore, a UKIPO Trading Standards survey warns that tobacco and clothing continue to be the top targets for counterfeiters.
An IndiaMART ruling in Delhi is poised to significantly impact online intermediary liability, raising alarm among local practitioners about potential limitations on brand owners’ available remedies in the online marketplace.
Wednesday 11 June
In governance matters, ICANN CEO Kurtis Lindqvist warns about a possible shift away from the current multi-stakeholder model in internet governance, which could have sweeping implications for how online communities manage and protect their digital resources. Additionally, Finland has issued a comprehensive scam warning, and the USPTO has adjusted its plans for a regional outreach office.
Thursday 12 June
StockX’s recent annual brand protection report highlights a shift in counterfeit demand, moving from exclusive products to a broader array of general items. This development indicates a changing landscape in consumer desires, prompting brands to adapt accordingly.
Moreover, WTR delves into lessons learned from the Labubu counterfeit phenomenon. This analysis showcases the urgent need for brands to remain vigilant and proactive in their strategies against counterfeits in a rapidly evolving market.
Friday 13 June
This week’s news digest reveals that Getty v Stability is facing unexpected delays in court proceedings, while TIKTOK has been refused well-known status in Vietnam amid a large counterfeit haul seized. On the copyright front, U.S. district court data indicates a notable uptick in DMCA-related copyright disputes, signaling heightened challenges for content creators and brands.
Saturday 14 June
At the EUIPO’s IP Enforcement Summit, Sanofi’s IP head warned that European pharma “faces an existential threat” as the industry grapples with growing challenges related to intellectual property protection in an increasingly competitive and counterfeit-rife environment.